Friday, August 21, 2009

Maslow and Free

I love Maslow's Hierarchy of Needs. I keep finding things that it explains or is applicable to. Anderson refers to it in Free. If you don't know what it is, click here.

The same sort of pyramid can be applied to information. Once our hunger for basic knowledge and entertainment is satisfied, we become more discriminating about exactly what knowledge and entertainment we want, and in the process learn more about ourselves and what drives us. This ultimately turns many of us from passive consumers to active producers, motivated by the psychic rewards of creating.

Have you found out what knowledge and entertainment will change your members from passive consumers to active producers?

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