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More Cowbell

I was catching up on my blog reading when I came across a post by Seth Godin about singing it. He linked to this post which I wanted to pass along here. Brian Clark make a few great points, most of all:

Successful content relies on the hook, the angle, the tiny little element no one else takes time to notice. It’s not that others are more talented than you, it’s that they work harder finding the winning difference.

In the blogging game, there are two typical winners:

The person who gets the scoop.

And the person who notices, thinks about, and amplifies the cowbell.

Guess who endures?


PS - one of the best SNL skits, ever! Walken and Ferrell are genius.

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